According to our 2010 Charity Auction Market Research Report, luxury travel packages and unique once in a lifetime experiences are the most popular silent auction items. In addition to their popularity, luxury travel packages and once in a lifetime experiences are among the most profitable charity auction ideas you can include in your fundraising auction.
To maximize auction profit follow these 5 Tips when selecting your travel packages and once in a lifetime experiences:
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In the past, what destinations have received winning bids and at what price points: It is fine to sell the same trip each year, but include new destinations as well and keep price points consistent.
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The number of attendees: The larger the group the more items you should auction. We have found that your organization should have on average 1 travel package for every 50 event attendees.
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Attendee disposable income level: The event committee should know their audience. If you have affluent or high net worth group of attendee’s, then higher price point packages are appropriate.
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Complement the theme of the event with a travel package: A casino night should auction trips to Las Vegas or Monte Carlo; a sports theme should auction trips to a special event like the Super Bowl; and a golf tournament could auction a trip to The Masters or to a golf resort.
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Complement the organization’s mission: If the organization supports Africa, auction a Safari.
For silent auction ideas, check on online for resources. There are many websites with silent auction ideas.
